Real Results for the Trades
Real Results From a Local Business Owner
David came to me with no website, no online presence, and a business that relied entirely on word of mouth. He needed something professional that would help customers find him, trust him, and get in touch without relying on favours or recommendations.
This project shows what happens when a local trade business is given a proper online foundation built to support visibility, credibility, and steady growth.

Why Real-World Results Matter
Reviews, rankings, and metrics are useful, but real proof comes from how a website performs for an actual business. For local trades, results are measured in visibility, enquiries, and whether the phone starts ringing without relying on word of mouth alone.
This case study shows how the right setup can change how a business is found, trusted, and contacted. It’s not about hype or quick wins, but about building a platform that supports long-term growth.
What Was Built for Peaks Electrical
This project focused on creating a complete online setup rather than just launching a website. The goal was to help a local trade business move beyond word of mouth and become easier to find, trust, and contact by customers searching online.
Each element was designed to work together. By combining a clear website structure, a proper Google presence, consistent branding, and a forward-looking marketing plan, the business gained a stable foundation that could support growth without relying on favours or recommendations.
Hear It Directly From the Business Owner
From Word of Mouth to Consistent Enquiries
Before the website launched, David relied entirely on recommendations. While that kept things ticking over, it limited growth and visibility. Customers who didn’t already know him had no way of finding or trusting the business online.
After launch, the business became visible in local searches, started collecting reviews, and began attracting enquiries from people who would never have found it before. This shift shows how a well-built online presence can open up new opportunities without increasing day-to-day workload.
What This Shows for Other Trade Businesses
A proper online setup does more than make a business look professional. It creates visibility, builds trust before first contact, and helps local customers find and choose you with confidence. For trades still relying only on word of mouth, this case study shows what’s possible when the foundations are built properly.
Lay the Foundations for Your Business
If you want your business to be found, trusted, and chosen in the same way, the first step is getting the foundations right. You don’t need pressure or promises, just a clear plan built around how your business actually works.
